Four Highlights in your Email Marketing Campaigns

  1. Use bold subject titles.
  2. Make newsletters simple and easy to understand, the more difficult they are the less people are going to read them.
  3. Take the time to know your audience. If you do not know your audience, it will be difficult to connect with them via email.
  4. Emphasize the important email messages. Make sure you bold, underline and color the important information.
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